Nagpur: Maharashtra government is planning to hire experienced MBAs professional with a view these MBAs will help improve the state rural livelihood programme and boost farmers income and in this regards these professionals are being interviewed for 29 positions for the past few days.
These MBAs professional are being hired for village social transformation foundation(VSTF) with experience in sales and marketing. Their job would be to work with the cooperation department and cooperative societies for the transformation of 5000 primary agriculture credit societies and they will be posted in the different district.
Subash Deshmukh minister Maharashtra state cooperation and marketing said that they have to generate ideas business ideas, create backward linkages and think of branding and marketing of farmers produce. Not only this but they will also motivate the taluka level cooperative marketing societies, farmers producers organization,womens self-help groups and cooperative societies.
They will be divided into 3 levels, those who will be posted at district level will be called district business development managers and will report to regional business development and marketing managers. Their job is to visit primary agriculture cooperative societies,self help groups and FPO to look at local produce.
Sagar Shirke state mission manager for VSTF said that study shows there are many products in rural areas which have potentials but due to lack of exposure it did not find much traction.